Billie Eilish drops “The Anthology”, breaks streaming record
Pop icon stakes claim again Billie Eilish’s surprise double album The Anthology shattered global records, amassing over 330 million streams on Spotify within 24 hours. The bundle combines re-recorded vault tracks with new originals, marking her biggest release since Midnights. Eventizing music releases Eilish’s drop strategy—midnight release, secret tracks, direct social engagement—has turned Details..
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