Ananya Panday’s latest Instagram carousel is a jewel-tone postcard from Jaipur—fuchsia lehenga, heirloom-scale polki, a sleek bun, and a peacock feather held like a paintbrush. She captioned it as a celebration of designer Punit Balana’s 10 years, and the images feel exactly that: a salute to craft and culture, staged under moonlit arches and a candle-lined runway. For Bangladeshi readers who track both Indian cinema and fashion feeds, it’s a reminder that Ananya has become a fixture at the intersection of streaming stardom and high style.
The breakthrough that changed everything
Panday arrived with Student of the Year 2 (2019) and quickly turned early visibility into momentum, picking up the Best Female Debut nod on the awards circuit. The follow-up, Pati Patni Aur Woh, sharpened her commercial instincts; she learned to keep the performance light, the screen presence steady, and the conversation going.

A busy year on screen
Her OTT pivot reset expectations. Kho Gaye Hum Kahan (Netflix, 2023) gave her the kind of acclaim every young actor wants—anchored by a lived-in performance about friendship and the digital self, and crowned later with a critics’ win on the OTT awards slate. In 2024 she toggled mediums with ease: the glossy, solo-led Prime Video series Call Me Bae introduced a fish-out-of-water heiress with bite; CTRL (Netflix) placed her inside a taut, real-time tech thriller from Vikramaditya Motwane; and her box-office chops stayed visible thanks to the prior success of Dream Girl 2. The result is range—rom-com timing, long-form streaming stamina, and a willingness to experiment.
What’s next
Trade chatter points to a romantic drama under Dharma (widely reported for a 2025 window) and movement on Call Me Bae beyond its first season. Nothing is official until a slate drops, but the pattern is clear: keep the OTT audience close, slot in a theatrical when the script aligns, and let fashion weeks and brand moments bridge the gaps.
The trend machine: why the internet can’t look away
Panday’s feed toggles between couture and core strength. One week it’s kettlebell push-ups that travel across fitness pages; the next it’s a couture appointment or a front-row appearance as a global luxury house ambassador. The styling has matured—pearls and tweed when the brief is Paris, sparkle and siren gowns when it’s Mumbai—and the captions stay crisp enough for reposts. In Bangladesh, where Reels lean into both wellness and wedding aesthetics, that balance keeps her in the algorithm’s slipstream.

Her Fashion
The Jaipur set is a masterclass in ceremonial modernism. The fuchsia lehenga is densely embroidered yet sharp in cut; the polki choker with a ruby centre sits high on the collarbone, while a maharani-length necklace drops a statement emerald pendant that commands the frame. Stacked bangles and gemstone rings echo the Rajasthani palette. Hair is pulled into a slick bun with a micro bindi; makeup stays dewy and neutral—soft kohl, luminous skin, a glassy nude lip—so the jewellery and textile can breathe. A peacock wanders into one wide shot; in another, a feather bisects her gaze. It’s theatre, but edited.