1:06 am, Thursday, 23 October 2025

BoyNextDoor drop Hollywood-themed EP “The Action”

TPW Desk
06:37:04 pm, Wednesday, 22 October 2025
23

K-pop group crosses cinematic lines
South Korea’s rookie boy band BoyNextDoor has released its fifth EP titled The Action, featuring the lead track “Hollywood Action”. The new work leans into a filmmaking motif rather than simply celebrating glitz and glamour.
Strategic branding and creative direction
The band, under KOZ Entertainment, is crafting an identity that mixes youth-driven energy with stylistic nods to Western cinema. Music industry observers say this aligns with K-pop’s broader push into global pop culture, where thematic storytelling and visual ambition play big roles. The group’s steady output—only six months since their previous EP—signals momentum.

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BoyNextDoor drop Hollywood-themed EP “The Action”

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BoyNextDoor drop Hollywood-themed EP “The Action”

06:37:04 pm, Wednesday, 22 October 2025

K-pop group crosses cinematic lines
South Korea’s rookie boy band BoyNextDoor has released its fifth EP titled The Action, featuring the lead track “Hollywood Action”. The new work leans into a filmmaking motif rather than simply celebrating glitz and glamour.
Strategic branding and creative direction
The band, under KOZ Entertainment, is crafting an identity that mixes youth-driven energy with stylistic nods to Western cinema. Music industry observers say this aligns with K-pop’s broader push into global pop culture, where thematic storytelling and visual ambition play big roles. The group’s steady output—only six months since their previous EP—signals momentum.

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