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BLACKPINK Lisa’s ‘ALTEREGO’ Sales Confuse Fans as Day 2 Sees Just One Copy Sold - The Present World
April 23, 2025, 4:21 am

BLACKPINK Lisa’s ‘ALTEREGO’ Sales Confuse Fans as Day 2 Sees Just One Copy Sold

TPW Desk
  • Update Time : Thursday, March 6, 2025

BLACKPINK’s Lisa made a highly anticipated comeback with her first full-length studio album, ALTEREGO, on February 28. While the album initially performed well, selling *30,400 copies on its first day, fans were left shocked when **Day 2 sales reportedly dropped to just one copy* according to Hanteo Chart data.

Confusion Over Sales Figures

The drastic drop in numbers has led to speculation among fans and industry watchers. Many believe *the data might not have been updated correctly* or *a calculation error occurred*. Others are questioning whether bulk purchases or international orders are being properly reflected in the system.

Korean netizens have voiced their confusion, with some recalling that Lisa’s previous album had *first-week sales of nearly 700,000 copies*, making such a drop seem implausible.

Industry Reactions and Fan Theories

Fans and analysts have suggested several possible explanations:

– Some believe that *sales distribution was mismanaged*, with heavy frontloading on Day 1.
– Others speculate that *weekends or public holidays* may have caused delays in reflecting actual sales.
– There is also talk of *Lisa’s distribution focusing more on international markets*, which could explain the fluctuations on Korean charts.

Despite the confusion, many expect a *sharp rebound in sales in the coming days*, as bulk orders are processed and international shipments contribute to the final tally.

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